As a WooCommerce store owner participating in the Amazon Associates Program, you may be wondering whether you need a disclosure policy to inform users about your affiliate links and whether additional legal agreements are required.
Amazon’s Requirements
Amazon does not mandate a Privacy Policy for affiliate participants, nor does it specifically require a Terms & Conditions agreement. However, Amazon strictly enforces proper disclosure as outlined in the Amazon Associates Operating Agreement.
Required Affiliate Disclosure
To comply with Amazon’s guidelines, you must clearly state the following on your website:
[Insert your name] is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to [insert your website name, e.g., myWooCommerce.com].
Placement of the Disclosure
For best practices and compliance, we recommend displaying the disclosure on every page where affiliate links appear. You can achieve this by:
- Adding a text widget in your website’s sidebar or footer for continuous visibility.
- Including the disclosure within relevant blog posts or product pages containing affiliate links.
- Placing a dedicated disclosure statement on a key page, such as the Contact Us or Legal page, if site-wide placement is not feasible.
By ensuring transparency with your audience, you not only comply with Amazon’s policies but also build trust with your customers.
